

Google Ads and SEO Agency for Montreal Businesses
SEO et Ads manages Google Ads campaigns, search visibility, and Google Business Profiles for businesses in Montreal, Laval, and the South Shore. The team holds individual Google certifications, works without long-term contracts, and reports real numbers every month. Start with a free visibility audit, delivered within 48 hours, no obligation.
At a glance
SEO et Ads is a French digital marketing agency based in Quimper, Brittany, working remotely for businesses in Montreal, Quebec. The agency manages Google Ads campaigns, search engine optimization including visibility in AI answers from ChatGPT, Perplexity, and Google AI Overviews, and Google Business Profile listings. Clients own their Google Ads account and pay their ad budget directly to Google. There is no long-term contract; the engagement can be ended with 30 days notice. A free visibility audit is delivered within 48 hours, with no obligation.
What we run for Montreal businesses


SEO and AI visibility

Google Business Profile
Two Languages, Two Search Markets
Montreal searches in two languages. A plumber is also un plombier, and Google runs a separate auction for each query. Campaigns built only in English miss a large part of the market. Campaigns translated word for word read wrong, because Quebec French has its own vocabulary: the corner store is a dépanneur, and nobody here needs that explained. We build separate French and English campaigns, each with its own keyword list, ad copy, and landing pages, then follow the data on where your customers actually search. Language also varies across the island: the West Island and NDG lean English, the east end leans French. Targeting and budgets should reflect that split.
An Island Market with Real Borders
Montreal is an island, and that changes how location targeting works. A radius drawn from downtown spills across the St. Lawrence into Longueuil and across the Rivière des Prairies into Laval. For a service business, a click from the wrong side of a bridge is money spent on a customer you will never serve. We build targeting around how the metro area actually works: the island, Laval, the South Shore, the North Shore, and the West Island treated as distinct zones. Bids can then favor the neighborhoods you serve best, from the Plateau to Verdun to Pointe-Claire, instead of treating Greater Montreal as one undifferentiated circle.
A Business Calendar Set by the Seasons
Few markets follow the calendar as strictly as Montreal. Winter drives demand for snow removal, heating repair, and towing. The short warm season compresses roofing, paving, and landscaping into a few intense months. July 1, moving day in Quebec, concentrates movers, cleaners, and storage into a single week. The construction holiday in late July quiets entire industries at once. A Google Ads budget spread evenly across twelve months ignores all of this. We plan spend around the Montreal calendar: budgets rise before your season peaks, pause when your customers are away, and shift toward the services people are actually searching for that month.
Tourist Intent Versus Local Intent
Montreal is a visitor city: Old Montreal, Grand Prix weekend, a festival season that fills the summer. For hotels, restaurants, and attractions, tourist searches are the business. For everyone else, they are noise. A dentist or an accountant paying for clicks from someone searching "near me" from a downtown hotel is buying traffic that will never convert. The two intents need separate handling: different keywords, different schedules, sometimes entirely different campaigns. We split visitor intent from resident intent and build the account around the one that pays you. In a market where national chains and local firms bid on the same keywords, that discipline protects your cost per lead.
A French team, on your clock
The ocean between us works for you
SEO et Ads is run from Quimper, on the western tip of France. That is not a detail we hide, it is how the service works: your campaigns are watched while your market sleeps.
Your account is tended before you wake up
France is 6 hours ahead of the East Coast and 9 ahead of the Pacific. Search term cleanups, bid adjustments and budget checks happen during our workday, which is your night. Problems are fixed before your morning coffee, not discovered after lunch.
Calls in your morning, every time
Your 8 to 11 am is our mid afternoon. Booking a call is easy, in English, and you get a written summary afterwards. No middle-of-the-night compromises on either side.
Everything measurable, nothing hidden
You own your Google Ads account and pay Google directly. We work inside it as a manager. Every dollar, every search term, every call is visible to you in real time, and summarized in plain English once a month.
Trained and certified by Google
The certifications, actually earned
The team completed the Google Skillshop training programs and passed the certifications. That guarantees no results. It guarantees something else: the people running your budget know exactly how the tool works, according to Google itself.
- Google Ads Searchsearch campaigns
- Google Ads Displaydisplay network campaigns
- Google Ads VideoYouTube campaigns
- Google Ads Measurementconversion tracking
- Google AnalyticsGA4 analytics
Individual certifications issued by Google through its Skillshop training platform, verifiable on request. We are not Google: we are certified by Google on Google's own tools.
Pricing
Flat monthly fees, in Canadian dollars
No long-term contract. Cancel anytime from your client area, 30 days notice. Your ad budget is NEVER included: you pay Google directly, on your own account, with your own card.
Google Business Profile management
Your profile decides whether you appear in the map pack. We keep it alive every week instead of letting it sleep.
Google Ads management
Most requestedThe fastest way to make the phone ring: an ad is live the day it is approved. Ad budget paid directly to Google, never through us.
SEO + AI visibility
The long game: being found on Google and cited by AI answers. Scoped after the free audit, priced to your market.
Free visibility audit, delivered within 48 hours, no obligation. We commit to the work delivered each month. No ranking, call volume or revenue can be guaranteed, by us or by anyone. Dedicated landing page available at $690 CAD, one time. Start with the free audit.
Questions from Montreal business owners
Your team is in France. How do time zones and calls work?+
France is six hours ahead of Montreal, and we use that gap deliberately. Campaign checks and cleanups are done before your workday starts, so issues are handled before you open your laptop. Calls are booked in your morning, which is our afternoon. And since SEO et Ads is a French agency, the team works in both French and English, which fits Montreal naturally.
Who owns the Google Ads account and the budget?+
You do. The account is yours and stays yours if we ever part ways. Your ad budget is paid by you directly to Google; it never passes through the agency. Our management fee is separate and covers our work only. You can look inside the account at any time and see exactly what is running.
Can you guarantee a first-page ranking or a set number of leads?+
No, and you should be wary of anyone who does. Google does not sell guaranteed rankings, and search results change constantly. What we commit to is disciplined work and honest reporting: a monthly report with real numbers, calls, form fills, and cost per lead. There is no long-term contract, so if the numbers do not satisfy you, you can cancel with 30 days notice.
My customers search in French and English. Can you handle both?+
Yes. French is our working language, and we build English campaigns to the same standard. In Montreal the two languages are separate search markets, with separate keywords, separate ad copy, and often separate landing pages. We manage them as two distinct campaigns and report on each.
Will you also work for my competitor down the street?+
No. We take one client per trade per area, and that exclusivity is written into the contract. If we already work with a roofer in your part of the metro area, we will decline a second one and tell you so before any engagement begins.
Also working with businesses in Canada
We start by looking at where you stand in Montreal
The audit is free and carries no obligation. You get it within 48 hours: your profile, your site, your three best-placed competitors, and what AI assistants answer about your trade in Montreal.