Google Ads and SEO Agency for Calgary Businesses
We manage Google Ads, SEO, and Google Business Profiles for businesses in Calgary and the towns around it. One client per trade per area, no long-term contracts, and a monthly report with real numbers: calls, form fills, cost per lead. It starts with a free visibility audit, delivered within 48 hours.
At a glance
SEO et Ads is a search marketing agency based in Quimper, France, working remotely with businesses in Calgary, Alberta. The agency manages Google Ads campaigns, SEO including visibility in AI answers from ChatGPT, Perplexity, and Google AI Overviews, and Google Business Profile listings. Clients own their Google Ads account and pay their ad budget directly to Google. There are no long-term contracts, and clients can cancel with 30 days notice. Each month, clients receive a report with calls, form fills, and cost per lead. A free visibility audit is delivered within 48 hours, with no obligation.
What we run for Calgary businesses
SEO and AI visibility
Google Business Profile
A market shaped by head offices and trades
Calgary is the corporate center of Canada's energy industry, and the head offices downtown shape how the city searches. B2B firms selling engineering, software, safety, or logistics services to that sector compete on precise, low-volume keywords where one qualified lead justifies the click cost. At the same time, years of population growth keep feeding demand for trades: plumbers, electricians, roofers, HVAC companies. Those are high-volume auctions with national franchises and lead resellers bidding in them. The two markets need different campaign structures, different match types, and different landing pages. We build for the one you are in, not from a template.
Quadrants, satellite towns, and real drive times
Calgary addresses end in NW, NE, SW, or SE, and people search that way. A query like plumber SE Calgary is not decoration, it is a filter. The city is wide, Deerfoot and Stoney Trail define real drive times, and the satellite towns, Airdrie, Cochrane, Okotoks, Chestermere, are markets of their own. We split campaigns by quadrant and by town, write ads that name the area, and set your Google Business Profile service zones to match where your crews actually go. New edge communities like Seton and Mahogany fill up with homeowners before most competitors bother to target them. That gap is where local campaigns win.
Seasons that move the search volume
Calgary weather writes the search calendar. A chinook can swing temperatures by double digits in a day, and furnace calls swing with it. The city sits in hailstorm alley, so summer roofing, siding, and windshield queries spike within hours of a storm. Landscaping wakes up in a short, intense spring. Stampede takes over July and shifts what the whole city types into Google. Flat monthly budgets waste money in the quiet months and starve the campaign in the loud ones. We pace spend to the season, build the landing pages before the demand arrives, and cut what the weather has already ended.
Visitor intent is not local intent
Calgary is the gateway to Banff and the Rockies, and Stampede fills the city every July. Visitor searches mix into the same auctions as local ones. For a hotel, a restaurant, or a tour operator, those clicks are the whole point, and campaigns should follow the travel calendar. For a dentist, an accountant, or a garage door company, they are pure waste. Google's default location setting includes people merely interested in Calgary, not just people standing in it. We set presence-only targeting, build negative keyword lists that strip out tourist intent, and keep tourist and local campaigns separate when a business genuinely serves both.
A French team, on your clock
The ocean between us works for you
SEO et Ads is run from Quimper, on the western tip of France. That is not a detail we hide, it is how the service works: your campaigns are watched while your market sleeps.
Your account is tended before you wake up
France is 6 hours ahead of the East Coast and 9 ahead of the Pacific. Search term cleanups, bid adjustments and budget checks happen during our workday, which is your night. Problems are fixed before your morning coffee, not discovered after lunch.
Calls in your morning, every time
Your 8 to 11 am is our mid afternoon. Booking a call is easy, in English, and you get a written summary afterwards. No middle-of-the-night compromises on either side.
Everything measurable, nothing hidden
You own your Google Ads account and pay Google directly. We work inside it as a manager. Every dollar, every search term, every call is visible to you in real time, and summarized in plain English once a month.
Trained and certified by Google
The certifications, actually earned
The team completed the Google Skillshop training programs and passed the certifications. That guarantees no results. It guarantees something else: the people running your budget know exactly how the tool works, according to Google itself.
- Google Ads Searchsearch campaigns
- Google Ads Displaydisplay network campaigns
- Google Ads VideoYouTube campaigns
- Google Ads Measurementconversion tracking
- Google AnalyticsGA4 analytics
Individual certifications issued by Google through its Skillshop training platform, verifiable on request. We are not Google: we are certified by Google on Google's own tools.
Pricing
Flat monthly fees, in Canadian dollars
No long-term contract. Cancel anytime from your client area, 30 days notice. Your ad budget is NEVER included: you pay Google directly, on your own account, with your own card.
Google Business Profile management
Your profile decides whether you appear in the map pack. We keep it alive every week instead of letting it sleep.
$179CAD / month
Google Ads management
Most requestedThe fastest way to make the phone ring: an ad is live the day it is approved. Ad budget paid directly to Google, never through us.
$490CAD / month
SEO + AI visibility
The long game: being found on Google and cited by AI answers. Scoped after the free audit, priced to your market.
custom quote
Free visibility audit, delivered within 48 hours, no obligation. We commit to the work delivered each month. No ranking, call volume or revenue can be guaranteed, by us or by anyone. Dedicated landing page available at $690 CAD, one time. Start with the free audit.
Questions from Calgary business owners
Who owns the Google Ads account?+
You do. The account is created under your ownership, or we work inside your existing one. Your ad budget goes directly to Google on your own billing, never through us. If we part ways, you keep the account, the history, and the data. Our fee covers management only.
How does working with a team based in France actually work?+
France is eight hours ahead of Calgary. We use that. Your campaigns are checked and cleaned before your workday starts, so by the time you open the office the housekeeping is done. Calls are booked in your morning, which is our late afternoon. Everything is written and discussed in English.
Can you guarantee a first page ranking or a set number of leads?+
No, and you should be wary of anyone who does. Google does not sell rankings and no agency controls its results. What we commit to is the work: campaign management, on-page SEO, profile upkeep, and a monthly report with real numbers, calls, form fills, and cost per lead, so you can judge us on evidence.
Do you work with businesses outside Calgary proper, like Airdrie or Okotoks?+
Yes. Campaigns are built around your real service area, whether that is one quadrant, the whole city, or Calgary plus the satellite towns. One thing to know: we take one client per trade per area, and that exclusivity is written into the contract. If your area is already taken, we will tell you.
What am I committing to?+
No long-term contract. The engagement runs month to month and you can cancel anytime with 30 days notice. The free visibility audit comes first, delivered within 48 hours, with no obligation to go further. It shows where you stand in Calgary search results and in AI answers before you decide anything.
Also working with businesses in Canada
We start by looking at where you stand in Calgary
The audit is free and carries no obligation. You get it within 48 hours: your profile, your site, your three best-placed competitors, and what AI assistants answer about your trade in Calgary.